Testimonials
“Charles and his team at Idea Works did an incredible promotional job for my client Lucchese at The Santa Barbara Polo Club and The Los Colinas Polo Club. They were a pleasure and connected us well to high end customers. They are a 1st class group that really understands the better- Luxury customer.”
Edward Jones III
Lucchese Consultant
“Charles cultivates success. When the New York Yacht Club lost the America’s Cup after 132 years and yachtsman Dennis Conner committed to recapture it from Australia, he brought Charles aboard to advise the Sail America Foundation how to transform the elite event into a national phenomenon supported by fans from coast to coast. Result: victory for Dennis, America and the Cup. How does he do it? Charles communicates your brand’s core message in context, in the moment of discovery by your target audience, and fosters relationships. His rare ability to create positive connections between your brand and prospects inspires opportunity. As if all that weren’t enough, he is a valued friend. Charles is exceptional.”
Mark R. Bailey
Founder & Principal, Creative Director, Sr. Writer , MBCI - Mark Bailey Creative International
“Charles Ward has the unique ability to connect people and organizations together. His skill, integrity and hard work achieve great results. His exceptional people skills, energy and passion for life culminate into a dynamite go getter. Working with Charles for the past few years has been a joy.”
Paul Vitagliano
Business Development Manager
Bombardier Business Aircraft
“Charles is an incredible person to work with. He hired me to do the Private Exclusive Videography for a Party he through for Santa Barbara Polo with Tiffany and Co. and also Bombardier Jets which he consults for. There is nothing like being in a Bombardier Global Express Private Executive Jet. Charles can take you there and is a valuable asset to any High Net Worth Individual or Family. Always great to work with someone who enjoys the Polo Lifestyle too.”
Cliff Baldridge
CEO , Santa Barbara Arts TV
“Charles is creative and a dynamic client to work with. He's energetic and highly goal-oriented. Professionally, I would recommend Charles and/or IdeaWorks to anyone who is looking for results!”
Susan DeKeyser
President , Dzine Inc
“Charles Ward has an infectious positive attitude.With every assignment he will figure out how to accomplish the task at hand. In addition you will enjoy working with him. Hire him before your competitor does...”
Steve Rohrlick
CEO, Travel and Communications
“Charles is an exceptional and well respected luxury market leader with emphasis on high-level social networking through event marketing, from luxury suites at the world's most prestigious sporting events to intimate dinner parties - where success is measured one new business relationship at a time. Since our professional paths first crossed in 1986 at the America's Cup in Perth, Australia, I've marveled at the life/business experiences, travels and Rolodex that Charles has amassed over a lifetime lived-richly. Whether preparing a client for a "hit" on Good Morning America, delivering a speech, hosting a party on a client's behalf or plotting strategy behind the scenes, Charles is always the consumate professional, anticipating problems and fashioning solutions to ensure that everything goes smoothly.”
Tom Martin
Owner , New Venture Strategies & Productions
“Charles is an amazing professional to work with. Charles fullfilled everything he promised and more ! I am thrilled to have Charles as part of the Luxury Marketing Council and appreciate his keen sense of what it takes to market to the affluent.”
Pamela Martin-Duarte
Ambassador to Texas , The Luxury Marketing Council